Tuesday 5 October 2010

Print Production Research


Designed by Amore, Sweden
The design is simple and to the point which makes the communication really clear to understand. I also like the letter I used as a wink.
Process: Flexography
Colours: Black + stock colour for different flavour of cider
Stock: Aluminum Cheap and keeps the cider fresh
Format: Standard Can
Finishing: Black + stock colour may have a varnish finish to it, or maybe the whole can
Specials: Varnish finish
Target: World wide, looks more classy than the average cider can/bottle
Cost band: Cheap as only black + stock colour used
Quantity: Millions a year
Competition other cider drinks but stands out because looks more classy well designed and sits on a shelf next to other alcoholic drinks so they also are competition.

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